24/7 TikTok Channel Launch
Since 2021, SPACE.tm has been saying the same thing to every brand we work with: your audience has moved to TikTok, and most brands still haven’t followed them properly. Not with a campaign. Not with a creator deal. With a genuine, consistent, always-on presence. In June 2026, we’re doing something about that in a way […]
The Death of the “Interruptive” Ad: Why SPACE.tm is Doubling Down on TikTok Series for Easter 2026
In the fast-moving world of South African digital marketing, the traditional holiday campaign is dying. You know the one: a pastel-colored graphic, a generic “Happy Easter” message, and a product shot that feels like a digital flyer. In 2024, that might have gotten you a few likes. In 2026, it gets you scrolled past in […]
The End of Autopilot
Fantasy is fading. The era of “delulu” and highly romanticized, filtered life is officially being archived. As we look toward 2026, TikTok is witnessing a massive cultural realignment we call Irreplaceable Instinct. For a long time, we’ve been running on autopilot—quiet quitting, avoiding intensity, and letting algorithms do the heavy lifting. But the vibe has […]
SMASH 2026: The Roadmap to Brand Deals is Officially Underway!
The energy at ERF350 Studios in Melville today was nothing short of electric. We gathered 20 ambitious content creators for SMASH 2026, and if the buzz in the room was any indication, the next wave of South African brand-aligned influencers has just been unlocked. With a 60% success rate from our previous alumni, the stakes […]
Beyond the Board: How We Transformed Our Studio with MOXIwall
At SPACE.tm, our world moves at the speed of a TikTok scroll. As a media company specializing in short-form content, our brainstorms are fast, visual, and constant. We quickly realized that traditional whiteboards—clunky, framed, and limited in size—just couldn’t keep up with our ideas. That’s when we discovered MOXIwall. We’ve had it in our studio […]
From “Dubai Cake” to the Big Brother House
The Unstoppable Rise of Dene Jones The Big Brother Mzansi house has a new firecracker in its midst, and if you’ve been scrolling through TikTok lately, her face will be very familiar. Dene Jones, the legal officer and creator who turned a simple cake review into a national viral sensation, has officially stepped into the […]
SMASH2026: From Goal-Setting to Brand Deals (Only 30 Spots Available!)
The numbers speak for themselves. When we wrapped up our last event, we knew the energy was different, but the data we’ve seen since then has been truly incredible. As we reflect on the achievements of the past year, one result stands out: 6 out of 10 people who attended SMASH got brand deals. That […]
SPACE.tm Elevates rAge 2025 Experience with Live TikTok Studio
Get ready to mark your calendars because the biggest event on South Africa’s digital entertainment scene is just around the corner: rAge 2025! From December 5th to 7th, Fourways Mall will transform into a vibrant hub of pixels, power-ups, and endless possibilities. And this year, we at SPACE.tm are not just attending; we’re bringing […]
How TikTok Turbocharges Your Brand for the Festive Season
The festive season—a time of joy, connection, and, for many brands, unparalleled commercial opportunity. In today’s dynamic digital landscape, merely existing isn’t enough; you need to resonate, engage, and stand out. And for companies seeking a truly powerful awareness and engagement booster, TikTok has cemented its place as the premier festive season powerhouse. TikTok has matured […]
Beyond the Ad Break: Redefining Brand Integration for Authentic Connection on TikTok.
The creator economy is booming, and platforms like TikTok are at the forefront, offering unprecedented opportunities for individuals to turn their passions into viable careers. But with this boom comes the need for creators to professionalize, understand brand expectations, and treat their content as a serious business. That was the core message at
